PROWERB · Campaign brief Working template for code entry, draws and physical prizes. Fill in the fields and print or save as PDF through the print dialog. Entries are not transmitted and are not saved after closing.
Print / save as PDF Open campaign planner
01 · Brand / project 02 · Objective and audience 03 · Market / language 04 · Retail date / start / end / follow-up 05 · Entry: pack, point of sale, event or own website 06 · Code format, application and artwork approval 07 · Draw: eligibility and decision rule 08 · Prize: item, variant, quantity and sourcing 09 · Redemption: deadline, address and required approval 10 · Dispatch: data release, tracking and feedback 11 · Exceptions: invalid code, missing address, return 12 · Owners: brand, agency, operations and fulfilment 13 · Integrations: source, reference, response and error handling 14 · Before launch: test case, approvers and acceptance date Agreed on: ____________________ · Approved by: ____________________