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PROWERB — Elevating Brands

Marketing Operations Backbone since 1979. Promotional products, logistics, kitting and digital commerce. One partner with its own operations in Kleve.

Elevating Brands — since 1979.Kleve · Düsseldorf · Dortmund · Lüdinghausen
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Logistics & fulfillmentPromotional products & merchandiseDigital commerce & marketplaceEvents & campaignsKitting, textile & ESGTech & AI
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PROWERB, Huissener Str. 7–947533 Kleve+49 (0)2821 7218-0info@prowerb.de
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Services · Brand Stores & Portals

Your brand store stays supported day to day.

Product maintenance, orders and enquiries are part of daily shop operations. PROWERB handles the agreed tasks and keeps the shop, stock and shipping connected.

Discuss your project →Explore the details ↓
A view of products and orders in the German-language Atlas client portal.
A view of products and orders in the German-language Atlas client portal. Enlarge view

What we align for your project

Define the order

Agree contents, references and the intended result.

Prepare the work

Align materials, data and responsibilities before execution.

Follow the result

Keep agreed updates and next steps visible.

Thesis

Catalogue maintenance and service keep the store current.

Every store change needs an instruction: new products, changed prices, retiring variants or different ordering permissions. We agree the submission route, approval owner and acknowledgement. Buyer queries and open cases remain visible in daily service.

Atlas & Nexus · PROWERB systems

Planning stays connected to fulfilment.

Atlas gives clients access to products, stock, campaigns and orders. Nexus supports operational processing. We agree the views and handovers needed for your project.

Explore Atlas and Nexus →
Example workflow

The promotional item is new. Ordering stays familiar.

A brand adds a promotional collection at short notice. Beyond the visible product, lead time, purchasing rights, packaging and later retirement need to work. Introduce the item with a test order and remove it from the active assortment under control after the promotion.

  1. 1

    Create the complete item

    Align image, description, variant and purchasing rules. Buyers can see what they will receive and its intended use.

  2. 2

    Check the order

    Follow a typical call-off into stock posting and shipping. Check special packaging or delivery notification along the way.

  3. 3

    Manage retirement

    Define ordering availability, remaining stock and later enquiries. Support still needs to identify an item after it disappears from the storefront.

Scope of services

From the order button to the loading dock.

At Prowerb, brand store operations means the complete route — not half the frontend.

01Store & portalOperation of customer-specific brand stores, B2B portals and closed ordering environments — on our own platform or connected directly to the customer's existing shop.
02Item lifecycleNew creation, renaming, deactivation via standard reporting processes. The change takes effect in the shop and in the warehouse booking simultaneously, because both live in the same system.
03Order-to-cash →Order intake and confirmation, changes and cancellations, invoice and credit note processing including PO handling.
04Fulfillment →Storage, picking, packing, dispatch from our own warehouse. More than 95 percent of permanently listed promotional items leave the warehouse on the same day as the order. The same-day share is an operating metric for permanently stocked promotional items, not a promise for each order. Dispatch depends on available stock, complete and approved order data, the agreed cut-off and working days. We clarify the reporting period and applicable service level for your project.
05Exception handling & returns →Shipment tracking, advance notification, transport exception handling, returns processing — including correspondence with recipients and carriers.
06Reporting →Operations Cockpit with live reports: inventory development, budget control, track & trace. Available around the clock, integrable into customer systems.
Onboarding

Take over existing operations in an orderly way.

For a larger fulfilment takeover, introduction follows seven phases (0–6). Around 14 weeks is a planning guideline once master data, contracts, inventory transfer, interfaces and approvals are settled. A digital build or smaller scope receives its own schedule. Integrations and onboarding explain the handover in more detail.

  1. 01

    Handover state

    Reconcile products, open orders and documents with the previous owners.

  2. 02

    Ownership

    Assign catalogue maintenance, approvals, customer service and cover.

  3. 03

    Acceptance

    Test ordering, dispatch feedback and corrections together.

Ongoing operations

A store that has run for years isn't a coincidence.

Integration follows the customer landscape: existing shop, standalone solution or MEP. Catalogue maintenance and service receive a defined request path, approval owner, cover and response route. A campaign increase is coordinated with goods, data and capacity planning.

Proven

Multiple brands, one ongoing operation.

The relationship with Renault began in 1996. Today, PROWERB manages the Renault and Dacia shops, with ongoing item maintenance instead of a one-off project. Oatly has ordered via a standalone shop solution since 2023 — from order acceptance through to credit notes. For Coca-Cola, digital ordering platforms run through which all of the group's brands are managed. And behind every one of these frontends: the same warehouse, the same document chain, the same operator.

Related services

The store is one building block. The portal business is bigger.

01MEP platform →The Marketing Execution Platform behind many stores: 18 modules, promotion planning, campaign configurator, integration with eShops, ERP and WMS.
02VIP portals →Closed portals for invitations, allocations and hospitality — the same operating logic, a different user group.
03Promotional-products fulfillment →The warehouse behind the store: stocking, picking and dispatch of permanently listed items.
04Shop builds & operations →Building digital sales channels as a managed service — from platform migration to the D2C brand store.
FAQ

Frequently asked questions about brand store operations.

We already have a shop. Do we need to switch?

No. Prowerb connects existing shops directly — for example, Arizona's orders run through their existing shop straight into warehouse and dispatch. Alternatively, Prowerb provides a standalone shop solution or operates the store on the MEP platform.

How quickly can a brand store go live?

For a larger fulfilment takeover, introduction follows seven phases (0–6). Around 14 weeks is a planning guideline once master data, contracts, inventory transfer, interfaces and approvals are settled. A digital build or smaller scope receives its own schedule.

Who maintains items and master data?

Prowerb — via standard reporting processes for new creation, renaming and deactivation. Shop display and warehouse booking change simultaneously, because both live in the same system.

Does this work for multiple brands or countries?

Yes. Multiple brands can be managed with separate ranges, user permissions and ordering rules. Language, shipping and billing are agreed separately for additional countries. We define which tasks are shared and where a brand or market needs its own process.

What happens with inquiries from orderers and recipients?

Prowerb handles exception cases, shipment tracking and returns itself — including correspondence with recipients and carriers. Operations doesn't end at the loading dock.

Related topics

These pages fit too.

  • 01Brand Stores & B2B Portals: Shop Operations for Brands
  • 02MEP Platform
  • 03VIP Portals: Invitation and Guest Management
  • 04Promotional-Products Fulfillment: Pick, Pack & Ship
Briefing

Show us your assortment.

Send us your assortment, orderer structure and system landscape. You'll get back a concrete operating model — not a quote for a website launch.

Request a callback
Your contact replies within 24 hours on business days.