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PROWERB — Elevating Brands

Marketing Operations Backbone since 1979. Promotional products, logistics, kitting and digital commerce. One partner with its own operations in Kleve.

Elevating Brands — since 1979.Kleve · Düsseldorf · Dortmund · Lüdinghausen
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Logistics & fulfillmentPromotional products & merchandiseDigital commerce & marketplaceEvents & campaignsKitting, textile & ESGTech & AI
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PROWERB, Medline-Straße 6-847533 Kleve+49 (0)2821 7218-0info@prowerb.de
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  1. PROWERB
  2. Services
Service field · Digital commerce & marketplace

Digital commerce connects shops and logistics.

PROWERB develops and operates online shops, Amazon channels and B2B portals for brands and mid-sized companies. Shop team, ERP, warehouse, dispatch and returns work as one continuous process.

Choose services for your channel
  1. Platforms and their role↓
  2. Shop, portal or marketplace: choose a starting point.↓
  3. Which channel solves your next task?↓

Since 1979 · more than 50 active client online shops · ISO 9001 & 14001 · EcoVadis Silver

Digital merchandise catalogue with products and shipping cartonProcess visualization

Platforms and their role

Shops and marketplaces serve different purposes. We align channel choice and operations with your audience and assortment.

  • Magento

    B2B portals and custom shop logic

  • Shopify

    D2C and brand shops

  • JTL

    Commerce and inventory management

  • Amazon

    Account, offer and goods flow

The thesis

Shop, portal or marketplace: choose a starting point.

A public shop sells to its audience, a B2B portal controls purchasing for defined users and a marketplace uses the platform’s ordering journey. Catalogue, data maintenance, documents and goods handling are assigned for each channel. The detail pages explain setup and daily operations.

Shop, portal or marketplace: choose a starting point.
Example workflow

Which channel solves your next task?

A brand wants to sell a new collection. A public shop, marketplace and dealer portal reach different buyers. We start with the audience, assortment and ordering journey, then assign the work behind the purchase: who maintains the product, handles a question and decides on a return?

  1. 1

    Define the buying situation

    Direct sales, dealer reordering or marketplace reach: the occasion determines the entry point. Existing channels remain part of the picture.

  2. 2

    Walk through the operation

    Trace a concrete basket from availability to refund. Identify responsibilities and exceptions before selecting a platform.

  3. 3

    Start with a clear scope

    Agree the assortment, owners and acceptance criteria for the first channel. Further channels build on verified master data and workflows.

Digital commerce & marketplace

Building blocks for shop and marketplace

Choose the channel, then the operating services and system connections behind it.

01

Build and run shops and portals

E-Commerce Shops: Build, Migration, Operation

Marketing Portals & B2B Brand Stores

Brand Store Operations

B2B Portals & Dealer Management

Brand Operations for Manufacturers

Magento, Shopify, JTL, PrestaShop: we build the shop — and stay in the system after go-live. From the D2C brand shop to the closed B2B channel.

Closed ordering portals with entitlement and allocation logic.

A channel without a brand doesn't sell. Where CI, product copy or imagery are missing, we help build them — sales-oriented rather than price-led.

One account team runs the channel completely: assortment, pricing, content, inquiries. For brands that want to sell digitally without building their own e-commerce department.

PROWERB operates e-commerce and logistics for Botament and Ultrament, brands of the MC-Bauchemie group. Brand ownership and operational responsibilities remain distinct.

02

Manage Amazon channels and returns

Amazon & Marketplace Operations

Amazon Brand Registry enrolment and support

Amazon Remission & Returns Management

Account, listings, inventory, policies: Amazon forgives no negligence. We run the marketplace channel day to day — including exception handling.

Anyone who doesn't register their brand with Amazon leaves the listing to others. We take the registration through Amazon's review — the basis for control over the brand presence.

What Amazon sends back lands in our warehouse: inspect, record, decide. Remission as a managed process instead of a stack of boxes.

03

Connect trading partners, ERP and warehouse

EDI & System Integration

When orders arrive as EDIFACT records, nobody should be retyping them. We build the connections between trade partners, ERP and warehouse — and maintain them.

Visibility is operations, not a kick-off: campaigns, budgets and search terms, run by the team that knows the assortment and inventory.

When the product calls for an app, we develop it in our own digital hub — alongside the product, operated like the rest of the channel.

SIGNATURE

Agora: the shop behind the operation

Agora shop homepage
Agora product detail page

B2B portals for dealer networks

Where the digital channel moves heavy goods, responsibility does not end at checkout: for a kitchen manufacturer, we run the D2C brand shop and the Amazon marketplace setup including brand registration — and move the heavy-goods logistics alongside it.

Numbers

More than 50 managed customer shops

More than 50 active client online shops provide the existing operational experience. Channel selection still follows your catalogue and users: Botament and Ultrament, for example, are customer brands of the MC-Bauchemie group whose digital and logistics operations PROWERB connects.

0150More than 50 customer eShops in ongoing operation
50client shops on our own stack
Marketplace model

Amazon · Vendor (1P) vs. Seller (3P)

Vendor / 1P
  • 1P — you sell to Amazon
  • Amazon owns pricing & retail
  • POs, DESADV, chargebacks
  • Case-pack labelling
Seller / 3P
  • 3P — you sell on Amazon
  • You own pricing & content
  • FBA prep or FBM dispatch
  • Returns & remission

PROWERB operates both models — often in parallel for the same brand

What this shows

Two models, considered separately.

Vendor and Seller place different demands on data, processes and ownership. The comparison establishes orientation before the setup.

FAQ

Frequently asked questions about Digital Commerce & Marketplace.

Does PROWERB also take over an existing shop — or only new builds?

Both. We build shops on Magento, Shopify, JTL and PrestaShop and take over existing channels into ongoing operations after technical and operational assessment.

What's different about this model compared to a classic shop agency?

The mandate assigns digital channels and post-purchase tasks to a managed operation. Shop teams, warehouse and service coordinate availability, queries and changes; existing partners can remain involved through defined handovers.

Can you also take over the logistics behind the channel?

Yes — that's the core of the model. Behind the digital arm stands the same company responsible for warehousing, dispatch and returns: our own ERP and WMS (PROWERB CORE) with real-time bookings, warehouse in Kleve, over 2 million shipments a year. Heavy goods are covered too — for a kitchen manufacturer, we run the D2C shop, Amazon setup and heavy-goods logistics together.

How does Amazon support work in practice?

We run the marketplace channel day to day: account, listings, inventory, policies — including exception handling. We take the Brand Registry through Amazon's review, as the basis for control over the brand presence. And what Amazon sends back lands in our warehouse: remission as a managed process with inspecting, recording, deciding.

We don't have our own e-commerce department. Is this still possible?

That's what managed account support is for: one account team runs the channel completely — assortment, pricing, content, inquiries. You talk to a dedicated contact, not a call center. Where CI, product copy or imagery are missing, we help build them.

How do we get started — and how long until it's operational?

Start with a brief about channel, catalogue and goals; the non-binding needs check helps with orientation. For a larger fulfilment takeover, introduction follows seven phases (0–6). Around 14 weeks is a planning guideline once master data, contracts, inventory transfer, interfaces and approvals are settled. A digital build or smaller scope receives its own schedule.

Documented in operation

Similar tasks. Different starting points.

Three mandates that show this page's operating path from another perspective.

01E-commerce

International workwear brand

E-commerce as an ongoing managed service.

Open case
02Shop operations

Industrial manufacturer

Promotional-products shop with full operations.

Open case
03D2C & logistics

Kitchen and furniture provider

D2C brand store connected to bulky-goods fulfilment.

Open case
Briefing

Discuss your digital channel

Describe your channel, assortment and goal. We will outline what needs to come first for setup and ongoing operations.

Request a callback
Your contact replies within 24 hours on business days.